28 posts tagged ‘Column’
How to mobilize generalist VCs for a moonshot idea
Moonshot startups are inherently about venturing into uncharted territory, giving us new superpowers and creating new markets. © 2023 TechCrunch. All rights reserved. For personal use only.
How resilient SaaS startups continue to build and scale in an era of efficiency
Traditional success metrics like the Rule of 40 and Magic Number must be revised amid an unpredictable and competitive market. © 2023 TechCrunch. All rights reserved. For personal use only.
Look at your startup’s CAC to decide if you should launch another product
Rodrigo Fernandes Contributor Share on X Rodrigo Fernandes is a professor at Fundação Dom Cabral and is the CFO at Pingback, a Brazilian startup that provides a comprehensive solution for digital creators. Daniel McCarthy Contributor Share on X Daniel McCarthy is an Assistant Professor of Marketing at Emory University's Goizueta School of Business and co-founder […] © 2023 TechCrunch. All rights reserved. For personal use only.
Startups should use this co-selling technique for successful partnerships with cloud hyperscalers
The basis of the co-sell GTM strategy is built on understanding the problem and debunking the most common myths of the partner experience. © 2023 TechCrunch. All rights reserved. For personal use only.
Zupyak’s unique startup journey — Building companies without a fixed idea
Avoid the safety of ordinary products and aim for innovation and distinctiveness. Dare to be different and push boundaries. © 2023 TechCrunch. All rights reserved. For personal use only.
Company executives can ensure generative AI is ethical with these steps
Making good choices now will allow leaders to future-proof their business and reap the benefits of AI while boosting the bottom line. © 2023 TechCrunch. All rights reserved. For personal use only.
Consider three lenses when building your go-forward brand
Your business must ensure that internal and external targets understand what the merged company will deliver and how it will make it happen. © 2023 TechCrunch. All rights reserved. For personal use only.
Generative AI is fueling the recovery of European SaaS
Generative AI has been the trend to watch. It's transforming the software paradigm and unleashing previously unimaginable opportunities. © 2023 TechCrunch. All rights reserved. For personal use only.