49 posts tagged ‘Twitter’
Advertiser exodus expected to deeply impact X ad revenue, analysis indicates
Even before major brands like Apple, Disney, and IBM paused their ad spending on X in the wake of Elon Musk’s endorsement of an antisemitic post, the company formerly known as Twitter had seen its revenues severely impacted by brand safety concerns. According to an October forecast from Insider Intelligence, X ad’s business was on […] © 2023 TechCrunch. All rights reserved. For personal use only.
NYT: Yet more advertisers flee Twitter after Elon Musk's endorsement of antisemitic conspiracy theory
Add Disney, Warner Bros., Sony and others to the list of those not spending their money advertising on Twitter, following owner Elon Musk's praising an antisemitic tweet accusing jews of "hatred against whites" and his endorsement of the conspiracy theory that Jews are replacing whites with illegal immigrants. — Read the rest
Elon admits ads ran against Nazi content, threatens to sue watchdog site that wrote about it
Elon Musk threatened to sue Media Matters yesterday over its article about brand advertising running against Nazi material on the site. In his threat, Musk admitted exactly what the site had been accused of, a fact Media Matters wasted no time pointing out in its response. — Read the rest
Elon Musk threatens "thermonuclear lawsuit" over Twitter antisemitism report
Elon Musk has now gone from “posting through it” to “irradiated-level incandescent with rage,” apparently, as the Twitter owner and monkey brainchip entrepreneur announced today that he intends to file a “thermonuclear lawsuit” over a recent media report that alleged that his social media network was serving up ads… Read more...
Disney, Apple, and more suspend Twitter ads amid Elon Musk antisemitism scandal
Several of the biggest companies on the planet—including Disney and Apple, plus Ballad Of Songbirds And Snakes studio Lionsgate—have suspended ads on the social networking service we’ll just go ahead and keep calling Twitter today. This comes after the company’s owner, Elon Musk, made a post on Wednesday in which he… Read more...
Apple to pause advertising on X after Musk endorses antisemitic post
One of X’s key advertisers, Apple, will pause its advertising on the platform, according to a report from Axios. Apple follows in the footsteps of advertisers like IBM and the European Commission, who have suspended ads on X amid increased on-platform antisemitism. Per research from the Center for Countering Digital Hate, X has failed to […] © 2023 TechCrunch. All rights reserved. For personal use only.
White House condemns Musk's antisemitism; Apple finally suspends advertising on Twitter
Yesterday, Elon Musk promoted an antisemitic conspiracy theory and described it as "actual truth," and in the aftermath Media Matters posted an exposé on the brands whose ads appear against such material on the site. IBM, with its uneasy past of collaboration with the Third Reich, was first to jump. — Read the rest
It doesn't even look like Xitter's CEO Yaccarino is trying
Linda Yaccarino has been vocal that she *IS* the CEO of Xitter; however, the CEO is failing to fire her product guy for making wildly outrageous anti-semitic statements that are chasing away the advertisers she was hired to assuage. Rather than do anything about Musk, or anything that looks like it might build confidence in her advertising platform for mainstream marketers, Yakko once again offers some useless message to "the staff." — Read the rest