3 posts tagged ‘advertisers’
Bibi plays host to Elon Musk's "I am not an antisemite" rehabilitation tour
Once again, dragging the attention away from issues, Elon "Pedo Guy" Musk found a way into the spotlight. Musk wants to look like a person who cares deeply about Jewish people after his public antisemitism has chased away his revenue. — Read the rest
X loses Paris Hilton’s 11:11 Media partnership in latest brand pull-out
Following the advertiser exodus from X, formerly Twitter, over concerns about antisemitic content on the site, X has lost another high-profile brand campaign, as Paris Hilton’s 11:11 Media is also pulling out of its partnership with the platform. The campaign had been a high-profile win for X, as it would have seen Hilton promoting key […] © 2023 TechCrunch. All rights reserved. For personal use only.
Advertiser exodus expected to deeply impact X ad revenue, analysis indicates
Even before major brands like Apple, Disney, and IBM paused their ad spending on X in the wake of Elon Musk’s endorsement of an antisemitic post, the company formerly known as Twitter had seen its revenues severely impacted by brand safety concerns. According to an October forecast from Insider Intelligence, X ad’s business was on […] © 2023 TechCrunch. All rights reserved. For personal use only.